Institut für Marketing & Management

Permanent URI for this collectionhttps://hohpublica.uni-hohenheim.de/handle/123456789/29

Browse

Now showing 1 - 3 of 3

Designing knowledge-driven digitalization: novel recommendations for digitally supported multi-professional collaboration
(2025) Meindl, Oliver; Peuten, Sarah; Striebel, Xena; Gimpel, Henner; Ostgathe, Christoph; Schneider, Werner; Steigleder, Tobias; Meindl, Oliver; FIM Research Center for Information Management, Augsburg, Germany; Peuten, Sarah; Chair of Sociology, University of Augsburg, Augsburg, Germany; Striebel, Xena; FIM Research Center for Information Management, Augsburg, Germany; Gimpel, Henner; FIM Research Center for Information Management, Augsburg, Germany; Ostgathe, Christoph; Palliativmedizinische Abteilung, Comprehensive Cancer Center CCC Erlangen-EMN, Universitätsklinikum Erlangen, Friedrich-Alexander-Universität Erlangen-Nürnberg, Erlangen, Germany; Schneider, Werner; Chair of Sociology, University of Augsburg, Augsburg, Germany; Steigleder, Tobias; Palliativmedizinische Abteilung, Comprehensive Cancer Center CCC Erlangen-EMN, Universitätsklinikum Erlangen, Friedrich-Alexander-Universität Erlangen-Nürnberg, Erlangen, Germany
Introduction: Palliative care is based on the principle of multi-professional collaboration, which integrates diverse competencies and perspectives to provide holistic care and support for patients and their relatives. In palliative care teams, there is an intensive exchange of information and knowledge; however, current documentation and hospital information systems often fall short of meeting the specific demands for effective collaboration and dynamic communication in this field. Methods: This action design research study is based on the three-and-a-half-year interdisciplinary research project PALLADiUM and aims to demonstrate the added value of knowledge-driven digitalization. Results and discussion: Our study provides novel recommendations for digitally supported multi-professional collaboration tailored to the specific requirements of palliative care and similar fields. Based on the analytical distinction between ‘information’ and ‘knowledge,’ we present design recommendations for co-creative, knowledge-driven development processes and multi-professional collaboration support systems. We further illustrate how these recommendations have been implemented into a functional technical demonstrator and outline how our results could impact future digitalization initiatives in healthcare.
On capital and habitus: social class and its role in entrepreneurship
(2024) Rönnert, Anna-Lena; Kuckertz, Andreas
Entrepreneurship is often heralded as a pathway to upward mobility, epitomizing the ideal of the "rags to riches" narrative. However, recent research on marginalized entrepreneurs suggests that social class may play a significant role in shaping entrepreneurial outcomes, challenging the notion that entrepreneurship offers equal opportunities to all. Although research explicitly linking entrepreneurship with social class theories remains limited, social class appears to influence access to various forms of capital and shape the habitus that guides entrepreneurial behavior. Consequently, understanding these dynamics is essential to addressing inequalities in entrepreneurship. This dissertation explores how social class affects an individual’s entrepreneurial journey, with three studies included in this dissertation approaching the topic from different conceptual perspectives. Study 1 provides an integrative review of the literature on social class origin and entrepreneurship by seeking to understand: What is an entrepreneur’s social class origin? How does social class origin influence entrepreneurial outcomes and social class destinations? How should future entrepreneurship research address social class origin? In response, the study proposes a theoretical framework that outlines how entrepreneurs’ social class origin impacts entrepreneurial outcomes through entrepreneurial resources at hand, entrepreneurial habitus formation, and access to external resources and opportunities, and how these themes facilitate upward mobility, downward mobility, or class maintenance. In addition, this review establishes the foundations for future empirical research by developing a comprehensive future research agenda on social class in entrepreneurship. While Study 1 sets the broader theoretical context, Study 2 turns to the lived experiences of upwardly mobile entrepreneurs. Drawing on Lahire’s reconceptualization of habitus, this study seeks to explore how the internalized dispositions formed through social class origin and upward social mobility interact with the socio-cultural context of entrepreneurship and shape entrepreneurial behavior. Through life history interviews with 36 entrepreneurs, the study identifies seven entrepreneurial archetypes that reflect varying degrees of (mis)alignment tied to classed socio-cultural contexts and internal-ized dispositions and display distinct entrepreneurial behaviors in response. These findings highlight the socio-cultural barriers faced by upwardly mobile entrepreneurs, which persist despite the accumulation of capital through social mobility, and raise questions about the inclusivity of entrepreneurship as a viable pathway across different social hierarchies. In contrast to the focus on individual experiences of upward social mobility in Study 2, Study 3 examines the effects of educational attainment as a social class signal and the intersection with gender and migration backgrounds on the likelihood of obtaining different types of external financial capital. Analyzing 63,023 venture-year observations from Germany, this study shows that entrepreneurs without academic qualifications are less likely to secure equity capital but more likely to obtain debt financing. Additionally, the study underscores how intersectional factors, such as gender and migration background, interact with social class to influence financial capital acquisition. These results reveal the complex ways in which social class signals shape entrepreneurial access to resources, offering a broader perspective on structural inequalities in entrepreneurship. Overall, this dissertation provides a comprehensive examination of the role of social class in entrepreneurship, highlighting the intricate connections between class-based capital and habitus. By combining the broad theoretical perspectives of Study 1 with the personal life histories in Study 2 and the large-scale quantitative analysis in Study 3, this work offers a multidimensional understanding of how social class affects an individual’s entrepreneurial journey. The findings contribute to the emerging field of research on social class and entrepreneurship by shedding light on the structural barriers faced by entrepreneurs from different social backgrounds, as well as the unique strengths they bring to the entrepreneurial process. While this thesis makes significant strides in advancing our understanding of the interplay between social class and entrepreneurship, there remains much to uncover. Consequently, it lays the groundwork for future research by outlining a comprehensive agenda that addresses the complex dynamics of social class along the Bourdieusian concepts of capital and habitus, ultimately aiming to promote a more inclusive understanding of entrepreneurship.
The influence of social norms on expressing sympathy in social media
(2024) Graf-Drasch, Valerie; Gimpel, Henner; Bonenberger, Lukas; Blaß, Marlene; Graf-Drasch, Valerie; University of Hohenheim, Stuttgart, Germany; Gimpel, Henner; University of Hohenheim, Stuttgart, Germany; Bonenberger, Lukas; Branch Business & Information Systems Engineering of Fraunhofer FIT, Augsburg, Germany; Blaß, Marlene; Branch Business & Information Systems Engineering of Fraunhofer FIT, Augsburg, Germany
Increasingly, people are turning to social media to express grief. By and large, however, the social media community can do little more than improvise reactions, not quite sure how to use the old familiar social scripts as guides to lending effective support. To examine the role of social media in the grieving process, we used a mixed-methods approach: 12 interviews with “social media grievers” reveal the expectations of the bereaved regarding other users’ behavior. By way of two online experiments with 1058 participants, we tested how these expectations are met by the messaging of social media providers in accordance with social norm theory. We found that injunctive social norm messages are particularly effective, whereas descriptive social norm messages vary in their effectiveness, depending on which information is presented and how prominently so. What our study shows, then, is that both are potent socio-technical tools that can guide users towards more empathetic behavior when dealing with the bereaved, so while social media may not be a substitute for therapy, they can offer profound comfort for those of us dealing with bereavement and grief.

Browse

Browsing Institut für Marketing & Management by Sustainable Development Goals "10"